Felicia D. Williams
Principal, HiTouch Enterprises
Founder, Influencing Action Movement
Felicia D. Williams is an innovative marketing and event strategist with over 10 years of proven experience.
Since graduating from Howard University in 2008, Felicia has lived and worked in New York City, the District of Columbia and Philadelphia, working with various nonprofit organizations to strengthen their impact across the region through event production, brand strategy, and fundraising. She founded HiTouch Enterprises in February 2016, a full service Event Production and Brand Strategy firm based in Philadelphia. Since its founding, Felicia has raised over $5 Million for nonprofits, planned over 300 events, festivals, seminars and youth programs, and led various strategic marketing and branding campaigns.
Felicia is also the Founder of GyngerTea ® a holistic wellness brand created in 2018 by Felicia after undergoing heart surgery, a cardiac ablation to repair a condition caused by Wolf Parkinson’s White Syndrome. GyngerTea opened its online store in 2020 offering an array of tea and hand poured candles. GyngerTea prides itself in offering organic, all-natural tea blends sourced from the best tea farms around the world. Felicia is a sought after presenter on tea blending and candle making.
In addition to her professional career, Felicia works every day encouraging families, students and other leaders to use their voices to advocate for quality education, reduce violence, hold government agencies and businesses accountable, bring women to full equality and provide equal access to jobs and resources for minorities.
Felicia is Founder and President of the Influencing Action Movement and immediate Past Chair of the Philadelphia Commission on Women, where she still serves as a member. She was named one of Philadelphia’s Most Influential African-Americans 10 under 40 to Watch by The Philadelphia Tribune and was one of 55 individuals in the City of Philadelphia named a Connector and Keeper by Leadership Philadelphia. She has been named a Community Leader Award Recipient by Billy Penn and received numerous awards including the Black Women in Leadership Community Service Award, and Woman of Essence by the Metropolitan Philadelphia Chapter Continental Societies, Inc.
Felicia also serves as a Deacon at Salem Baptist Church under the leadership of Pastor Marshall Paul Hughes Mitchell. She was ordained in October 2017 and is the youngest member of the Salem Deacon Board.
Felicia holds a BBA in Marketing from Howard University, Certification in Content Strategy from Northwestern University and Masters in Adult and Organizational Development from Temple University.
She resides in Philadelphia with her husband and 3 children.